ECMI cooperates with KPN

ECMI cooperates with KPN and KPN Consulting during the seminar “Developing and Marketing New Product” taught at the Erasmus School of Economics in spring 2016. Over the course of the seminar, students are challenged to develop sustainable business model concepts for a new product based on a predefined technology. The recommendations are presented in front of a board of representatives at KPN’s headquarters in The Hague. Dr. Florian Deutzmann and Prof. Dr. Stefan Stremersch act as ECMI representatives on this project.